Launch of Marriott Rewards' newest hotel property, Delta Hotels.
Marriott’s newest hotel chain, Delta Hotels, focuses on simple details that service their target audience of busy business travelers - convenient work spaces, comfortable beds, great bars. The details that matter, are executed perfectly.
We took an artful still-life approach to shooting the details of the hotel. A simple color palette and beautifully framed details, with extreme slow-motion. Paired with an elegant voiceover, the effect is calming and peaceful.
We targeted business travelers through Video Content that aired digitally and in-flight. Print Ads in in-flight magazines. And digital OOH in airports utilized extreme slow-motion to cause travelers to lean in and learn more.